Chronology of Logo Evolution
The Canon logo, introduced in 1935, has undergone several changes as the company has grown. Despite these modifications, the strong character reflected in the sweeping inward stroke of the "C" has remained intact from the day that the company was founded.
The Canon logo, introduced in 1935, has undergone several changes as the company has grown. Despite these modifications, the strong character reflected in the sweeping inward stroke of the "C" has remained intact from the day that the company was founded.
1933-1934
In 1933, when Precision Optical Instruments Laboratory was established, the name given to cameras manufactured on a trial basis at the time was Kwanon. This title reflected the benevolence of Kwanon, the Buddhist Goddess of Mercy, and embodied the Company's vision of creating the best cameras in the world. The logo included the word with an image of "Kwanon with 1,000 Arms" and flames.
1934-1935
The engraved Kwanon logo was used on cameras trial-manufactured by the Company (but not actually released in the market).
1935-1953
The "C" was unique in that its top end curved inward, ending in a sharp point, Prominent features were already inherent in the refinement process.
1953-1956
The logo is further refined to achieve an overall balance, with letters in thick pillars.
1956-Till Date
The current Canon logo is a prime example of a typographic logo, The red color in the Canon logo represents energy, determination and business responsibility. The Cannon logo uses a custom-designed font which was created by Gio Fuga exclusively for the company.Punch-Line: Delighting You Always
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