Chronology of Logo Evolution
Founded by Louis Chevrolet, Chevrolet logo design stories has various sources, designed from bow-tie, designed from greek/swiss cross or design inspired from a wall painting etc, despite these it is a powerful design and has helped the organization to gain immense potential growth and branding.
Founded by Louis Chevrolet, Chevrolet logo design stories has various sources, designed from bow-tie, designed from greek/swiss cross or design inspired from a wall painting etc, despite these it is a powerful design and has helped the organization to gain immense potential growth and branding.
1911-1914
The initial monogram has text simply used as a representation in cursive writing.
1914-1934
The next version has popular design element (german\swiss cross or bow tie) with name embedded in the center of logo plus two lines parallel to the name and a standard thick border around logo.
1934-1940
Blue color is used for filling the field of logo, gray colored borders and white colored text are modifications added in the present version.
1940-1950
Yellow colored single gradient border, dark blue background, elimination of serif style are some of modification in the present version.
1950-2000
Text is pulled out of logo, transparent/white field of logo inner background and font standardization are few modifications seen from earlier version.
2000-2004
Red colored gradient border with sharp 3D edges are some salient changes seen in the present version.
2004-2010
Golden yellow and dual gradient inner background color, shiny, sporty, silver, sharp edges are used in the present version.
2010-Till date
Refined dark colors, wider borders or contours, dual tone shining silver patterns are most striking features of present design.
Punch-Line: Find New Roads ( Every new automobile has its own punch-line)
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