Indian Institute of Management Kashipur

The Indian Institute of Management Kashipur, also known as IIM Kashipur, is a public business school located in Kashipur, Uttarakhand, India.

Business education deals with the triple bottom line of the People, Planet, Profit. Education is based on the triple foundation of humility, character and righteousness. This is to nurture a social conscience that delivers performance and excellence across cultures, functions and geographies - again a triad. This concept derives inspiration from this trial of things and tries to depict a central conscience through the blue triangle within the larger triangle which swirls out in all the three directions yet maintains its color – the conscience. The symbol also depicts the flexibility and intermingling of triads- the different, personal, professional and social forces- through the arcs and the creation of the triangles in the negative space yet maintaining connectivity with the roots (conscience) through the color. The symbol shows that you may go out and swirl and chum in the outside world but the core conscience given is so suitable that it will never lose its effect- its color(blue).Colour blue is for education and color grey means it can either become black or turn white, the conscience,"

The symbol derives inspiration from this triad (people, planet and profit) and tries to depict a central conscience through the blue triangle within the larger triangle. The larger triangle swirls out in all the three directions yet maintains its colour - the conscience.