Tuesday, October 22, 2013

State Bank of India

State Bank of India is a multinational banking and financial services company based in India.
The logo initial response to the circle form with an open hole, it looks like a key-hole. But, the real concept behind the design being that the circle encloses a common man inside at its centre. The common man represents the centre of the bank’s business. The circle signifies the service of trust, security and perfection for the common man. This logo is a unique example of how to create a quality of a concept with most basic geometric form of design i.e. the circle.


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