Friday, August 30, 2013

Budweiser


Budweiser logo is one of most iconic brand boosting design and it helped succeeding over ages conveying message. Usage of crown over signature styled company name symbolizes "King of Beer" and the red bow-tie shaped background symbolize classiness, elegance and royalty, bright colors like red are chosen for quick identify from far and over-crowded places.
Punch-Line: Do the Right thing.

Bosch

Chronology of Logo Evolution

1900-1907

Bosch logo represents Magneto armature, which is first product Bosch has designed, the company is named after Robert Bosch, who is founder of company.
1907-1913
The Magneto armature used in magnetic casting is further simplified and name is finalized to Bosch with inclined letter case.
1913-1925



The later version has all uppercase letters and magneto armature if further simplified.
1925-2002
Next version used red color as official color of text.
2002-Till Date

The latest version employed a shining silver and gray version Magneto armature, it continued traditional red colored font with better letter spacing.
Punch Line:  Invited for Life

BMW

BMW logo has two concentric circles, outer circle is colored in black with letters B M W in upper half of the circle, the logo is bounded by smooth silver outline. The blue and white cross colored quadrants according to sources represent official colors of Bavaria, some refer it to white whirling plane propeller spiraling in blue sky(Because BMW is supplier of military air lines in World War).
Punch Line: Several Vehicles have their own punchlines, "Ultimate Driving Machine" is one among them.

Bluetooth





Bluetooth name has its origins from a Danish monarch surname, King Herald Bluetooth, who is famous for uniting Scandinavian Europe during the time when the region was suffering through warfare.

Bluetooth technology is one of most artistically designed and highly visually distinctive emblem.

Bluetooth emblem uses alphabets B and H of Latin script, which indicates connection from B of Bluetooth to H[1][2] of Bluetooth. Two H letters are used and are arranged with B to form this fantastic art piece.

[1]
[2]

BBC

Chronology of Logo Evolution



1958–1963
The initial logo has three square boxes which have square corners with letters embedded in it at inclined angle

1963-1972

The second version has inverted colors to first version and boxes are also inclined at same angle as of the letters.


1972-1988

The third version has inverted colors of second version and has rounded corners instead of sharp edges.


1988-1997

The fourth version has resorted to square edges and has used shaded or transparent version of black color and has 3 colored lines in blue, red and green which symbolically according to sources represent Wales, Scotland and Northern Ireland or three colors (RGB) phosphors of color television, this version has several drawbacks as it is not print or media friendly as is discontinued immediately.

1997- Till Date

The present version has resorted boxes to square edges and has standard black colored boxes and transparent colored font, letters are erected straight without any angle.

Punch Line: Putting news First.