Dell

Dell Inc.bears name from its founder Michael Dell, it is one of worlds largest, biggest technological companies.

Old Version

New Version

The logo design is a form of Monogram, but has tilted "E" reflecting Dell’s wish to “turn the world on its ear”, all letters are designed in uppercase.

Punch-Line: Easy as Dell.

Copy Right

Copy right symbol is a very creative,simple design with greater attention to detail. The Circle around C (Which is in bold style) illustrates protection of copy, It signifies the protection the symbol provides to the original owner of the masterpiece.

Cisco

Chronology of Logo Evolution

Cisco is essentially an acronym of San Fran"cisco" , the logo is nothing but Golden Bridge in New York which is seen during a shining day and taken as a representation.

Old Version

New Version

Font standardization, bridge design modification are few major modifications seen in latest version.

Punch Line:  Welcome to Human Network

Chevrolet

Chronology of Logo Evolution

Founded by Louis Chevrolet, Chevrolet logo design stories has various sources, designed from bow-tie, designed from greek/swiss cross or design inspired from a wall painting etc, despite these it is a powerful design and has helped the organization to gain immense potential growth and branding.

1911-1914

The initial monogram has text simply used as a representation in cursive writing.

1914-1934

The next version has popular design element (german\swiss cross or bow tie) with name embedded in the center of logo plus two lines parallel to the name and a standard thick border around logo.

1934-1940

Blue color is used for filling the field of logo, gray colored borders and white colored text are modifications added in the present version.

1940-1950

Yellow colored single gradient border, dark blue background, elimination of serif style are some of modification in the present version.

1950-2000

Text is pulled out of logo, transparent/white field of logo inner background and font standardization are few modifications seen from earlier version.

2000-2004

Red colored gradient border with sharp 3D edges are some salient changes seen in the present version.

 

2004-2010

Golden yellow and dual gradient inner background color, shiny, sporty, silver, sharp edges are used in the present version.

2010-Till date

Refined dark colors, wider borders or contours, dual tone shining silver patterns are most striking features of present design.

Punch-Line: Find New Roads ( Every new automobile has its own punch-line)

Canon

Chronology of Logo Evolution

The Canon logo, introduced in 1935, has undergone several changes as the company has grown. Despite these modifications, the strong character reflected in the sweeping inward stroke of the "C" has remained intact from the day that the company was founded.

1933-1934

In 1933, when Precision Optical Instruments Laboratory was established, the name given to cameras manufactured on a trial basis at the time was Kwanon. This title reflected the benevolence of Kwanon, the Buddhist Goddess of Mercy, and embodied the Company's vision of creating the best cameras in the world. The logo included the word with an image of "Kwanon with 1,000 Arms" and flames.

1934-1935

The engraved Kwanon logo was used on cameras trial-manufactured by the Company (but not actually released in the market).

1935-1953

The "C" was unique in that its top end curved inward, ending in a sharp point, Prominent features were already inherent in the refinement process.

1953-1956

The logo is further refined to achieve an overall balance, with letters in thick pillars.

1956-Till Date 

The current Canon logo is a prime example of a typographic logo, The red color in the Canon logo represents energy, determination and business responsibility. The Cannon logo uses a custom-designed font which was created by Gio Fuga exclusively for the company.

Punch-Line: Delighting You Always